apollon Blog: Insights on PIM, DAM & PXM

TRENDS, STORIES AND BEST PRACTICES AROUND PRODUCT EXPERIENCE MANAGEMENT


Treppen in einer Bibliothek
DAM eCommerce PIM
E-Commerce Glossary E-Commerce has a language all of its own that is constantly growing and developing. For newcomers and experienced online retailers alike, the multitude of technical terms can be overwhelming. In this blog article, we want to decode the ABCs of e-commerce to make it easier for you to navigate the world of digital commerce.
Strand mit einem Schild auf dem steht: Only leave your foot prints
DAM eCommerce PIM
Sustainability in E-Commerce Sustainability is not just a buzzword – it is an imperative for our future, because we do not have a second earth in reserve! By acting sustainably today, we are safeguarding the needs of future generations. Each of us bears responsibility for a resource-conserving lifestyle, including e-commerce practices. Our article sheds light on how online retailers can fulfil this imperative.
Roboter beim Montieren einer Karosserie
PIM
Automation in PIM Systems In an increasingly fast-moving world, the ability to work efficiently and accurately is crucial – and this is where automation comes into play. In this blog article, we look at the benefits and functionality of automation in PIM systems and discuss how it can transform business processes.
Gelbe Putzmittelflasche in der Hand einer Person mit einem lila Handschuh
DAM PIM
Spring-cleaning Product Data Just like a traditional spring clean at home, a thorough cleaning of your product data ensures clarity and structure. You should go through and clean up your product data at least once a year. It’s time to dust off the digital dust and make everything shine! But where to start? Don’t worry, we’ll tell you how to do it here.
Foto von der Stuttgarter Bibliothek
PIM
Data: The centrepiece of every PIM system Despite its crucial importance, data continues to be neglected in many companies and viewed merely as a necessary entry rather than the valuable resource it actually is. This article highlights the essential role of data and explains why every PIM project is doomed to failure without a solid digital database.
Frau mit Kamera in der Hand auf einem roten Hintergrund
DAM
DAM vs. other storage solutions The power of visual perception is undeniable – images speak directly to our brain and are memorized. But as important as images are, their management is often neglected and reduced to simple storage solutions. It’s time to look after your visual treasures properly! Discover why a DAM system is the perfect solution for managing your images and take your content management to the next level!
Symboldbild für PIM im B2B und B2C
PIM
Differences between PIM in B2B and B2C Is every PIM suitable for B2C and B2B? We show you the differences and which requirements a PIM should fulfill in B2B and B2C. To the article.
Mann auf einer Straße und vier Statuen hinter ihm als Darstellung der Evolution
PIM
The History of PIM In the world of e-commerce and digital product information, PIM has established itself as an indispensable tool. But the journey that led to today’s sophisticated PIM systems is a story of innovation and adaptation to ever-changing market conditions.
Frau mit grüner Mütze
PIM
Why PIM is not possible with Excel Excel spreadsheets are often used to manage product information, but are increasingly reaching their limits in view of today’s product information management (PIM) requirements. We explain why Excel is not enough for an effective PIM.
Mann, der an seinem Schreibtisch vor einem Computer sitzt
DAM PIM
10 elements of a successful product page The success of an online store depends on the product side. Here we show you 10 elements of a successful product page.
verschiedene Kartons in einem Lieferwagen
DAM
How a PIM reduces your returns Is your return rate too high? Would you like to change that? Find out here how a PIM system can help you to permanently reduce your returns rate.
Jemand, der ein Buch mit dem Titel "Market Guide for Product Information Management Solutions 2023" von Gartner in der Hand hält
PIM
apollon recognized in the 2023 Gartner® Market Guide for Product Information Management Solutions When it comes to developments in IT, we believe Gartner® is the first port of call. Find out more about the current Market Guide for PIM Solutions.