eCommerce
Shopware for B2B: B2B Suite or B2B Components?
Shopware B2B Suite vs. B2B Components: when it pays off for manufacturers and wholesalers — price lists, approvals, hierarchies and the role of PIM.
KI
Agentic Commerce 2026: How AI Shopping Agents Pick Products — and How Your Data Wins
How AI shopping agents pick products — and why structured product data decides your visibility in agentic commerce in 2026.
PIM
MDM vs. PIM: The Difference Explained — and When You Need Which
MDM or PIM? The difference explained simply: scope, domains, users — plus a clear decision guide for when you need which.
PIM
PIM Implementation: Your Step-by-Step Project Plan + Checklist 2026
A PIM project rarely fails because of the software — it fails because of the data model. The complete 6-phase project plan, realistic time and cost ranges, the 7 most common mistakes and a checklist to take away.
PXM Software Comparison 2026: The Best Product Experience Management Solutions
PXM software comparison 2026: how Akeneo, Centric, Salsify, inriver & apollon OMN differ — and which PXM solution fits your mid-market business.
KI
Can an AI agent actually read your product data? The question that comes before any AI search.
Before you invest in AI search: can an agent even read your product data? Why agent-ready data decides your discovery future, not the best search.
eCommerce
PIM
Product Experience Platform: A 4-Stage PXM Maturity Model
A product experience platform only pays off when your operating model is mature enough. Use this four-stage PXM maturity model to spot your gap and pick the next move.
KI
OMR 2026: When the AI hype comes of age
After OMR 2026: three trends from Hamburg — how AI, visibility and data quality are reshaping product communication.
SAP Hybris End of Life 2026: Why you migrate the PIM first — and the shop second
SAP Hybris End of Life 2026: why you migrate the PIM first and the shop second. The 5-phase replatforming playbook for B2B manufacturers — by apollon.
DAM
DAM Software Comparison: Which System Fits Your Business?
Compare the leading DAM software solutions in 2026. Discover which system fits your media management needs — from integrated PIM+DAM platforms to specialized brand management tools.
KI
Why your PIM decides in 2026 whether ChatGPT knows you — and what the 7 AI search innovations really mean for your shop.
Generative Engine Optimization decides your visibility in ChatGPT, Gemini and Perplexity. Why a clean PIM is the GEO foundation — and how you start.
PIM
PIM Software Comparison 2026: The Best Solutions for Mid-Market Companies
Compare the most important PIM software solutions for mid-market companies in 2026. Learn the strengths and weaknesses of each system and find the right fit for your requirements.