apollon Blog: Insights on PIM, DAM & PXM

TRENDS, STORIES AND BEST PRACTICES AROUND PRODUCT EXPERIENCE MANAGEMENT


Frau, die ein High-Five mit einem Hund macht
eCommerce
10 Tips on How to Retain Website Customers How do you retain your website customers in the long term? We’ll tell you how and also give you 10 tips for doing so.
Weiße Converse-Schuhe, die an einem Gitter hängen
eCommerce
10 Tips on how to Convert Website Visitors into Customers We give you 10 tips on how you can convert your website visitors into customers.
Zebrastreifen mit verschiedenen Menschen, die diese überqueren
eCommerce
15 ways to increase traffic on your website We’ll show you 15 ways to increase traffic to your website. From SEO optimisation to content marketing and social media tactics!
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DAM PIM
Manage product experiences efficiently with PIM, DAM & CM In our latest apollon Thought Leadership Paper, we have summarised the most important basics of the PIM, DAM and Channel Management systems and explain how artificial intelligence can increase the efficiency of these software solutions.
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DAM
Revolutionise your DAM with AI! Is the management of your images and marketing materials taking up too much of your time and nerves? Then delegate many tasks to the AI and see how you can open up new possibilities in no time at all. Find out in our blog article how AI in DAM systems masters complex tasks that normally require human intelligence.
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DAM
So that your DAM project doesn’t fail A DAM is designed to help you utilise digital resources efficiently. But despite the obvious advantages, many DAM projects fail. In this blog article, we look at the most common reasons why DAM projects fail and offer you solutions for overcoming these challenges.
Frau auf blauen Hintergrund
eCommerce PIM
Product Experience vs. Customer Experience The terms Product Experience (PX) and Customer Experience (CX) are often used interchangeably, although they cover different aspects of customer interaction. In this blog article, we shed light on the differences and connections between product experience and customer experience.
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eCommerce PIM
Global Expansion and Product Data If you want to expand internationally, you need more than just English and your native language in your own online store. In this blog article, we take a closer look at the topic and reveal that translation and localisation are two different things. We also show how PIM systems can make translation and localisation projects child’s play.
Sonnenuntergang zwischen den Wolken
DAM
Cloud Storage for DAM The implementation of DAM systems as a cloud storage solution has proven to be particularly effective. In this blog post, we look at the benefits and important considerations that should be taken into account when using cloud storage for DAM.
Jemand, der Kaffee zubereitet
eCommerce PIM
Product Filter in Online Store With the huge variety of products in online stores, effective filter functions are practically indispensable. Even though most online stores offer such functions, their quality varies greatly. In this blog post, we present 10 tips that you should consider when using product filters to optimise the user experience.
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DAM PIM
Use of AI in PIM systems AI has also found its way into the world of PIM systems. But what does this mean and what effects does it have exactly? Dive into our latest blog post and discover what doors a PIM system with integrated AI can open for you.
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DAM PIM
Open Source vs. Commercial The boom in artificial intelligence presents companies with important decisions. How do you find the perfect AI tool from the wide range of providers? Should you rely on commercial services or are open source solutions the better choice? We have dug deep and have the answers for you. Discover now how you can best use AI for your company.