Digitalization

Online, mobile or social: digitisation is firmly anchored in everyday life. And it is slowly finding a home in companies too. Even in marketing, because the digital customer changes everything. It not only gives marketers direct access to one another, it also provides important data (big data). At the same time, the digital customer demands customised and channel-appropriate reactions in real time.  Companies that have not aligned their marketing strategy to these requirements are at risk of losing their share of the added value to their digital competitors.

At apollon, we will support you in digitising your customer journey. Our specially developed marketing solutions not only enable you to communicate digitally with your customers, they also network and optimise your marketing processes. Activities that do not add value are automated, so that you once again have time for what is essential: high-quality content. At the same time, you will receive important data so that you can measure your success and create a basis for future decisions.

As our systems are developed sustainably, we place particular emphasis on the meaningful consideration of new technologies, such as artificial intelligence (AI) or augmented and virtual reality (AR/VR). You will never receive „off-the-shelf“ software from us. All of our marketing solutions are future-proof and always state of the art.

And if you do not know how to start, we will be happy to advise you, because customised advice is a prerequisite for success in every project. In order to support you effectively, we have developed a new instrument for measuring your digitisation: DHS (Digital Holistic Score). Take the test and see immediately how digitised you are.