The Duttenhofer group is one of the leading European distributors for digital imaging products. The group manages six sales brands with its own online shops for wholesale and retail, including the B2C brand TECHNIKdirekt.de and the specialist retail cooperation Optimal-Foto, with 400 retailers. Duttenhofer’s particular strength lies in its wide product range (30,000 items) and its associated short-term delivery capability, supplemented by high quality advice. In order to supply the e-commerce portals and specialist dealers with marketing data on a daily basis, the Duttenhofer group relies on the modular omnichannel system Online Media Net (OMN) as an Enterprise MAM solution.
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